Russell Cozart

Senior Vice President, Marketing & Product Strategy, Cyxtera

Russell Cozart leads the Marketing and Product Strategy organization for Cyxtera, responsible for go-to-market strategies, product marketing, demand generation, brand, digital platforms, analyst relations, and corporate communications. With over 15 years in the IT infrastructure industry, Cozart has broad experience across marketing, product management, operations, business development, and global product strategy.

Prior to joining Cyxtera, Cozart led General Electric’s Product Management organization for Cloud, Compute, and Networking. At GE, he developed and implemented GE’s product management strategies for an $800M portfolio of IT infrastructure products and platforms powering the company’s 11 global business units.

Previously, Cozart led Compute Product Management within Cloud Platform Services at VMware where he drove critical elements in the evolution of VMware’s as-a-service strategy focused primarily on vCloud Services, including the development and global launch of VMware’s vCloud Air commercial and federal platforms.

Prior to joining VMware, Cozart led the development and launch of Dell’s VMware vCloud Data Center Services platform as part of the organization’s entrance into delivering enterprise compute as a service. He guided end-to-end VMware platform and service delivery strategy within the cloud services portfolio.

Cozart also held multiple leadership positions at Terremark, later acquired by Verizon, where he led strategic service management for the organization’s cutting-edge Enterprise Cloud platform, the leading cloud solution for enterprises and government agencies. He was responsible for the service delivery and service management strategies for Enterprise Cloud customers and was a key driver behind initiatives to evolve the solution’s development.

Cozart received his bachelor’s degree in Computer Information Systems from McMurry University and his Master of Business Administration degree from University of Texas at Arlington.

Past Articles

Data Centers

Yesterday, a Data Center. Tomorrow, a Center of Data. Cyxtera Now.

Back in the salad days of IT, when laptops were the shiny new things and iPhones were just a glint in Steve Jobs’ eye, businesses took the approach that in order to protect themselves, IT absolutely, positively had to...

Russell Cozart • 3 minute read

Hybrid IT, Enterprise Bare Metal, Connectivity

Data Centers

Future-Proofing Your Business: Building Resiliency Against The Next Crisis

What you learn from weathering a crisis offers up the chance for long-term resilience Businesses are moving away from centralized infrastructure, and this digital transformation requires agility, innovation, and...

Russell Cozart • 4 minute read

Enterprise Bare Metal

Data Centers

The old business model is changing: Future-proof your IT infrastructure today

The last 12 months have seen unprecedented change, and in many ways the disruption we’re seeing across industries is just beginning. As businesses strive to keep up with today’s more sophisticated and tech-enabled...

Russell Cozart • 2 minute read

AI/ML, Hybrid IT, Enterprise Bare Metal

Data Centers

The Rumors of Data Centers’ Demise Has Been Greatly Exaggerated

Recently, Gartner published “Your Data Center May Not Be Dead, but It’s Morphing”, which examined the shift away from traditional, on-premise data centers as part of the evolution of infrastructure strategy being driven...

Russell Cozart • 3 minute read

Colocation, Marketplace

More Articles from Russell Cozart

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